A recent report from Deloitte as reported on in the Wall Street Journal reports how Gen Z teens differ from other generations in their attitudes toward and uses of online games. The graph below sums it all up nicely.
To view the entire WSJ article, click on the free link below, which will allow you to read the article without needing to have a subscription. It’s interesting reading and something to keep in mind, no matter if you’re in marketing or parenting, education or entertainment. There are significant differences between male and female teens.
Enjoy!
mediainmind 