Monthly Archives: July 2022

Media Confidence at an All-time Low

The Gallup organization has just published its latest findings on Americans’ confidence in newspapers and TV news. As Gallup author Megan Brenan notes, “Just 16% of U.S. adults now say they have “a great deal” or “quite a lot” of confidence in newspapers and 11% in television news. Both readings are down five percentage points since last year.”

The article goes on to break down confidence ratings for Democrats, Republicans, and Independents. Brenan goes on to say that the only institution ranked lower than TV and newspapers is the U.S. Congress.

Taking a look at the breakout by political identification, “Republicans’ (5%) and independents’ (12%) confidence in newspapers is the lowest on record for these party groups, while Democrats’ (35%) has been lower in the past. Democrats’ confidence in newspapers rose to the 42% to 46% range during the Donald Trump administration but fell when President Joe Biden took office.”

When one stops to consider that the owners and staff of “mainstream” media are clearly left of center, the ratings’ differences make sense.

The article is well worth reading. Access it here:

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