I’ve written an article with the above title that’s different from the things I usually post here. It’s not about the media or marketing, it’s about what’s going on these days. Rather than being about someone else’s work that I found and thought would be of interest, this is my own article, for better or worse.
I published it on Medium. Here is the link and I would be interested in your reaction.
https://gregzerovnik.medium.com
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About mediainmind
Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara).
Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government.
Special Expertise: The interface between human behavior and the media. It's all about "media in mind."
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