The Cuteness Factor

Today’s Washington Post has a nice article about the kinds of appearance factors that make something appear “cute” to us. Here’s the link:

https://www.washingtonpost.com/news/wonk/wp/2016/08/23/why-cute-baby-animal-photos-are-actually-toying-with-your-brain/?wpisrc=nl_draw&wpmm=1

From a media psychology point of view, we are all apparently hard-wired to interpret certain visual cues in ways that excite our dopamine receptors and caring instincts. I would say the article does a good job of illustrating this.

About mediainmind

Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara). Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government. Special Expertise: The interface between human behavior and the media. It's all about "media in mind." View all posts by mediainmind

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