Creativity is NOT preferred

Creativity is NOT preferred

This link takes you to an article in Slate online that cites recent research on the subject of creativity. On finding: Creativity is actively resisted by decision-makers in positions of authority. This has big implications for media-intense industries like film-making and advertising. See what you think.

About mediainmind

Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara). Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government. Special Expertise: The interface between human behavior and the media. It's all about "media in mind." View all posts by mediainmind

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