This link takes you to an article in Slate online that cites recent research on the subject of creativity. On finding: Creativity is actively resisted by decision-makers in positions of authority. This has big implications for media-intense industries like film-making and advertising. See what you think.
December 9, 2013
Creativity is NOT preferred
By mediainmind
About mediainmind
Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara).
Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government.
Special Expertise: The interface between human behavior and the media. It's all about "media in mind."
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This entry was posted on Monday, December 9th, 2013 at 10:02 am and posted in Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed.
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