August 8, 2012
“Mad Men” part 2
Part 2 of the “Mad Men” interview is now available at: http://www.thedailybeast.com/articles/2012/08/08/mad-men-matthew-weiner-and-christina-hendricks-dissect-5-scenes-from-the-other-woman.html?utm_medium=email&utm_source=newsletter&utm_campaign=cheatsheet_afternoon&cid=newsletter%3Bemail%3Bcheatsheet_afternoon&utm_term=Cheat%20Sheet
It includes several clips from the episode, and I would have to say the writers and actors did quite a remarkable job. It’s all morally reprehensible, of course, but John Maynard Keynes pointed out in his work on economics that the presumed rules of the game can be thwarted by what he called “animal spirits.” And those spirits are on display here.
Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara).
Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government.
Special Expertise: The interface between human behavior and the media. It's all about "media in mind."
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