The nine o’clcok hour in television viewing this week

Did you see the overnight ratings for prime time TV published by Broadcast & Cable magazine’s Media Buyer & Planner Today e-newsletter? At 9 PM NCIS Los Angeles on CBS drew 5.8 million viewers with a 1.0 rating among 18-to-49-year-olds. Fox’s Master Chef drew 6.1 million with a 2.5 rating for the 18-to-49 demo. And NBC’s America’s Got Talent drew 10.5 million with a 2.8. Looks like reality is going to rule the airwaves, at least as long as scripted dramas are in repeat mode….

About mediainmind

Education: BFA in Painting & Sculpture from California College of the Arts (Oakland); Executive MBA in Executive Management from the Peter F. Drucker & Masatoshi Ito Graduate School of Management at the Claremont Graduate University (Claremont); MA and PhD in Media Psychology from the Fielding Graduate University (Santa Barbara). Experience: Over 40 years experience in marketing, advertising, and public relations on the client and agency sides of the business; for-profit and nonprofit, as well as government. Special Expertise: The interface between human behavior and the media. It's all about "media in mind." View all posts by mediainmind

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